From the desk
of Ter Scott-
Dear Businessperson:
Has your business had a “Business Visibility Physical Exam” lately?
Is your business bringing in all the profit you want, allowing you every dream you wanted to achieve when you first started your business? Does your business bring in more than enough profit so you feel comfortable and secure to take several vacations per year, knowing you can be absent and still achieve your profit goals? If not, I have one question for you and one question only, “Are your business contact points ™ clean?”
As a business marketing coach, I’ve realized that over the past 25 years of assisting business owners from all sized businesses, when studying and consulting on various aspects of their businesses, that there usually is a core issue that stops profit right in its tracks… and it’s the contact points! Just as with a well-tuned automobile, your business too has to have everything making a “clean contact” with everyone you make contact. Perhaps your business is new and the contacts are “OK” or your business has been around for years and the contacts are just a little rusty? I’m a “marketing diagnostician” and when you read the end of this communication, you’ll see how my incredible offer for a marketing “physical exam” can double, even triple your business profits within 12 months, many time much sooner!
For reading this far, I want to give you this FREE REPORT #1: Cleaning Your Contact Points. It’s a smart report defining what contact points are and how to improve them. This is the first step to having me help you but it offers ways that you can improve in these areas yourself. Are you aware of every “point of contact” you have with your customer? In this free report, you’ll find your obvious points of contact, but will alos search and find others that you may not be thinking of, so you can exploit the full potential of each. Clue, are you using your fax cover sheet to its fullest potential? Read below how to claim your FREE REPORT #1: Cleaning Your Contact Points.
Ter Scott is a High Viz Marketing Biz ® marketing veteran having worked with small to large businesses such as Maritz Research, U.S. Postal Service, UPS, Hardees, Toastmasters International, Ace Hardware, American Cancer Society, just to name a few. His experience in mystery shopping, sales, customer service, design fundamentals, graphic design, handwriting analysis, public relations, copywriting, Internet marketing, promotional products, make him a sought after expert as a marketing coach because he brings a unique and fresh perspective to bringing high visibility to your business! He can “read” your clients minds and can tell you what they are thinking when they see your logo, read your ad copy, see the colors of your store front, interior or your website! Are they getting the message you want them to get or are they getting an entirely different message causing you to lose business?
Congratulations. If you’ve read this far, you are serious about improving your bottom line by cleaning those “contact points”. I have an insatiable desire to see business succed here in the great USA. It sometimes seems that I want business to succeed, more than most business owners do. Business people are the greatest people in the world and they are the backbone of our country. I’ve succeeded to the extent that I now want to give back. So I want you to have this FREE GIFT: a one year subscription to Ter Scott IS Marketing Newsletter sent via email. The information you’ll get is worth far more than the $95 I normally charge for 12 issues. Imagine, leaving your competition in the dust with my little known strategies to boost your business’ visibility, arriving in your email box, totally free!
You may be thinking by now that I’m crazy. Why would I offer this FREE REPORT #1: Cleaning Your Contact Points and the $95 newsletter jammed with informative marketing strategies to boost your business into the stratosphere each month for absolutely nothing? Well, that’s one of my strategies you’ll learn; sampling. However, with my techniques you’ll take sampling much further than you can ever imagine while taking in piles of cash whether your business is a single proprietorship, partnership, corporation or whatever! Even if you are a sole proprietor, a salesperson, real estate sales rep, doctor, lawyer working for someone else- these ideas and tips will work, and work wonders for you. I will teach you how to prosper with these techniques and strategies. You can put some of them to work immediately (and implement others as you can) and start making money the same day you get my FREE REPORT #1: Cleaning Your Contact Points and the $95 newsletter: Ter Scott IS Marketing.
Maybe I am crazy. At least I’m not insane! The definition of insanity is doing the same thing over and over and expecting a different result. Does that describe your business marketing? Just to prove I’m “a little off the wall”, here’s one more FREEBEE: Receive my CBAs Weekly Collection in your email box, just by requesting it. The CBAs is the title of my new book, which will be on the bookshelves of Barnes and Nobles and available at Amazon.com this fall. The premise is that everyone needs to look at what 95% of people do and then do the exact opposite. That’s where you’ll find success, waiting there for you. I can’t go into anymore details here about the CBAs philosophy but you’ll understand it more as you read related articles every week. Be sure to request it when you request your FREE REPORT #1: Cleaning Your Contact Points and the $95 newsletter Ter Scott is Marketing.
Now here is the bottom line. The reason I’m giving away all of these freebees is that today’s marketing is built on relationships. Have you heard the term “relationship marketing?” That’s what I’m doing here. You need to know me enough to trust me and hire my services and me. In addition, I need to know you enough to decide whether I want to have you as a client, OR NOT.
There is only 168 hours per week and I usually only work 10 days a month. With time to and from clients locations in several parts of the country, doing speaking engagements and communicating via phone and Internet, my time with clients is very limited. you may be able to take advantage of my offer: “Business Visibility Physical Exam” immediately, sometime in the future or not at all. That’s OK. You’ll still receive everything I’ve mentioned. Perhaps you’ll be able to refer me to another business (and receive a handsome finders fee!).
If you are serious about doubling your profits in the next 12 months, call my office at 715-392-1453 and request my one-day visit to your business location for a Business Visibility Physical Exam. I will first email you preparation instructions for my visit. Then when I’m at your location, I will examine your most vital business marketing contact points which includes just about everything visual, audio and kinesthetic. You’ll then receive a customized report for you and your business, usually within 30 days. My fee for this all day service (approximately 5 hours) is usually $2500. Because of a marketing campaign we’re presently doing, you’ll get the reduced rate of an even $1000! Then, depending on the information in your Examination Report, we can consider further High Viz Marketing Biz ® projects for your business.
See the attached “Response Sheet” to claim your FREE REPORT #1: Cleaning Your Contact Points, the $95 newsletter Ter Scott is Marketing and request your weekly CBAs article. I hope you’ll schedule a “Business Visibility Physical Exam” for your business within 15 days to take advantage of our present promotional campaign price of only $1000. If you are unable to at this time, please consider it in the future and perhaps refer someone to earn a substantial finders fee (read the attached for details).
Make it a great day!
Best of success!
Ter Scott!
Marketing Diagnostician
To receive your FREEBEES without obligation, go to www.terscott.com/exam
New Kid On The Blog!
Marketing Expert to share his expertise on the web...
On this 27th day of February, 2007 I'm blogging my marketing and promotional tips to business and organization professionals who want to make a real impact with what they offer others. I will draw from my vast and varied experience in all areas of marketing offering creative ideas that really work! Visit often with your questions and comments and be prepared to be amazed and prosper!
For more information about Promotional & Identity Products, Graphic Design, Public Speaking, Consulting and Talent please visit www.terscott.com
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