I've seen many, many ads and can tell you which ones "stink" and which ones will give you are return on your marketing dollars; in other words WORK!
Today I'm sharing a commercial (which you may have seen just before your favorite YouTube video; and if so I encourage you not to "Skip Ad") which is the bomb! (Not "a bomb" but "the bomb!)
There are so many things that I like about this ad, it flows well and fun to watch all the while educating people about a mattress and even disses the competition without mentioning names (but you know who they are). There are videos on YouTube which show "the making" of these commercials and all the work and thought which go into them; it's little wonder that they are as effective as they are.
For us marketers, we should take out a yellow pad and a pen and literally take notes on this and see how we can do something similar with our product and service. As Tony Robbins says about success and Ter Scott, Bricks to Clicks Marketing Consultant says about marketing, "Success leaves clues".
Here it is; enjoy.
And no, I wasn't contacted by the company and told to say nice things about the ad,
and no I am not being paid or given anything to say nice things about them
and yes, I would love them to ship me one (any size, I don't care) free if they want; because they are so nice. J
Ter Scott!
Bricks to Clicks Marketing Consultant
